Indian Cinema Inspired Indian Fashion Industry

According to veteran designer Anju Modi, Bollywood has played an important part in promoting Indian fashion and the Indian design industry.

"Cinema plays an essential part in every Indian's life. We always get mesmerised and inspired by cinema. I remember every era on Indian cinema which gave different recognition to costume designing. Indian cinema became an important part of the Indian fashion industry, we all remember our favorite indian costume jewelry from a specific movie", said Anju. 

She added: "In the last few years, the industry has grown bigger and better, and International designers and fashion houses are getting inspiration from Indian textiles and fabrics. I have been working on development of new fabrics and colourways for the last two decades. My work has been appreciated internationally.




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